"We plan to sell our products mainly in the category of curing ailments across the country. For this, we propose to tie-up with local pharmacy companies, starting from April," Birla Kerala Vaidyashala's Managing Director Harsheet Kuroop, told pharmaquest.biz here.

The firm has around 350 products. It has already tied up with a south-based company to tap the market and more tie-ups are now in the offing, Kuroop said.

"More such tie-ups will happen as we move to tap other markets in the country," he said.

Birla Kendra Vaidyashala (BKV) has a wide range of products, including oils--Thailam (Base Gingelly oil)and Keram (Base Coconut oil)-- Lehyams, Kashayam powders and capsules, Asavams and Arishtams, among others.

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