The department of Ayush in association with Federation of Indian Chambers of Commerce and Industry (FICCI) is organising 'Arogya 2009 – Mumbai' for the first time in Mumbai from January 30 to February 2, 2009. The four-day event will be held at MMRDA Grounds, Bandra Kurla Complex, Bandra East.

The event is being organised with the active co-operation of Mayor of Mumbai and Municipal Corporation of Greater Mumbai is joining the department of Ayush in this effort as co-organisers of this four-day event.

The exhibition will showcase sectors like Ayurveda, Siddha, Naturopathy, Yoga, Unani and other recognized traditional health care systems. Companies and institutions associated with these areas of healthcare including insurance, health tourism, lab equipment and machinery, research institutes, hospitals, naturopathy centers etc can also participate and showcase their activities.

'Arogya 2009 – Mumbai' will provide a very useful platform for companies related to these areas to help create awareness about their products & services and also to enter into business relations with other set-ups. Those who are expected to participate in the event included medical practitioners, marketing chiefs, professionals & consultants, policy makers, diplomats & foreign commercial corps, industry associations, trade delegations from India & abroad, businessmen, manufacturers, retailers and general public.

The event will be a good business opportunity in the areas of research and development, supply of medicines, demonstration of therapy, source requirements from India, opportunity for test marketing of products to the end consumer, product sales opportunity, showcase the latest modern therapy, to evolve pharmacopoeial standards for Indian systems of medicine and homoeopathy drugs, to know about the educational opportunities in the Indian systems of medicines and homoeopathy colleges in the country, joint venture partners & project collaborators and large scale interface with general visitors.

The highlights of the event will be display and sale of medicines, herbal products & medicinal plants, free health check up, lectures and counselling by specialists of ayurveda, unani, homoeopathy, siddha, yoga and naturopathy, prakriti pariksha and nadi pariksha (pulse diagnosis), demonstration of home remedies for treatment of common ailment, live yoga demonstrations by experts with personal guidance for treatment of various diseases, display on reproductive & child health systems & family welfare, display on healthy life styles and sale of books on Ayush.